diff --git a/target/linux/mvebu/image/Makefile b/target/linux/mvebu/image/Makefile
index 0b69d4b38f..7076e876e0 100644
--- a/target/linux/mvebu/image/Makefile
+++ b/target/linux/mvebu/image/Makefile
@@ -54,6 +54,28 @@ define NANDProfile
   PROFILES_LIST += $(1)
 endef
 
+# $(1): Profile Name
+# $(2): DTB Name
+# $(3): Erase Block Size
+define UBINORProfile
+  define Image/BuildKernel/Profile/$(1)
+	$(call Image/Build/DTB,$(2))
+    ifneq ($(CONFIG_TARGET_ROOTFS_INITRAMFS),)
+	$(call Image/Build/Profile,$(1)/Initramfs)
+    endif
+  endef
+
+  define Image/Build/Profile/$(1)/Initramfs
+	$(call Image/Build/DTB,$(2),-initramfs)
+  endef
+
+  define Image/Build/Profile/$(1)/squashfs
+	$(call Image/Build/UbinizeImage,$(2),,squashfs, -p $(3) -m 1)
+  endef
+
+  PROFILES_LIST += $(1)
+endef
+
 # $(1): Profile Name
 # $(2): Sub Profiles list
 define MultiProfile