diff --git a/app/helpers/application_helper.rb b/app/helpers/application_helper.rb
index 18aec6dbe..56207c4bb 100644
--- a/app/helpers/application_helper.rb
+++ b/app/helpers/application_helper.rb
@@ -12,6 +12,17 @@ module ApplicationHelper
     id.start_with?("tag:#{Rails.configuration.x.local_domain}")
   end
 
+  def linkify(status)
+    mention_hash = {}
+    status.mentions.each { |m| mention_hash[m.acct] = m }
+    coder = HTMLEntities.new
+
+    auto_link(coder.encode(status.text), link: :urls, html: { rel: 'nofollow noopener' }).gsub(Account::MENTION_RE) do |m|
+      account = mention_hash[Account::MENTION_RE.match(m)[1]]
+      return "#{m.split('@').first}<a href=\"#{url_for_target(account)}\" class=\"mention\">@<span>#{account.acct}</span></a>"
+    end.html_safe
+  end
+
   def active_nav_class(path)
     current_page?(path) ? 'active' : ''
   end
diff --git a/app/helpers/atom_builder_helper.rb b/app/helpers/atom_builder_helper.rb
index 95d7c96ec..0cfc438ac 100644
--- a/app/helpers/atom_builder_helper.rb
+++ b/app/helpers/atom_builder_helper.rb
@@ -135,6 +135,22 @@ module AtomBuilderHelper
     xml.logo url
   end
 
+  def conditionally_formatted(activity)
+    if activity.is_a?(Status)
+      if activity.reblog? && activity.reblog.local?
+        linkify(activity.reblog)
+      elsif activity.local?
+        linkify(activity)
+      else
+        activity.content
+      end
+    elsif activity.nil?
+      ''
+    else
+      activity.content
+    end
+  end
+
   def include_author(xml, account)
     object_type      xml, :person
     uri              xml, url_for_target(account)
@@ -150,7 +166,7 @@ module AtomBuilderHelper
     published_at xml, stream_entry.created_at
     updated_at   xml, stream_entry.updated_at
     title        xml, stream_entry.title
-    content      xml, stream_entry.content
+    content      xml, conditionally_formatted(stream_entry.activity)
     verb         xml, stream_entry.verb
     link_self    xml, account_stream_entry_url(stream_entry.account, stream_entry, format: 'atom')
     object_type  xml, stream_entry.object_type
@@ -176,7 +192,7 @@ module AtomBuilderHelper
 
         # Statuses have content
         if [:note, :comment].include? stream_entry.target.object_type
-          content xml, stream_entry.target.content
+          content xml, conditionally_formatted(stream_entry.target)
         end
       end
     end
diff --git a/app/helpers/stream_entries_helper.rb b/app/helpers/stream_entries_helper.rb
index 5adb09f77..b044e8a61 100644
--- a/app/helpers/stream_entries_helper.rb
+++ b/app/helpers/stream_entries_helper.rb
@@ -20,17 +20,6 @@ module StreamEntriesHelper
     date < 5.days.ago ? date.strftime("%d.%m.%Y") : "#{time_ago_in_words(date)} ago"
   end
 
-  def linkify(status)
-    mention_hash = {}
-    status.mentions.each { |m| mention_hash[m.acct] = m }
-    coder = HTMLEntities.new
-
-    auto_link(coder.encode(status.text), link: :urls, html: { rel: 'nofollow noopener' }).gsub(Account::MENTION_RE) do |m|
-      account = mention_hash[Account::MENTION_RE.match(m)[1]]
-      "#{m.split('@').first}<a href=\"#{url_for_target(account)}\" class=\"mention\">@<span>#{account.acct}</span></a>"
-    end.html_safe
-  end
-
   def reblogged_by_me_class(status)
     user_signed_in? && current_user.account.reblogged?(status) ? 'reblogged' : ''
   end
diff --git a/app/services/base_service.rb b/app/services/base_service.rb
index 5a92f7f29..ed86f2230 100644
--- a/app/services/base_service.rb
+++ b/app/services/base_service.rb
@@ -1,5 +1,6 @@
 class BaseService
   include RoutingHelper
+  include ActionView::Helpers::TextHelper
   include ApplicationHelper
   include AtomBuilderHelper
 end
diff --git a/spec/helpers/application_helper_spec.rb b/spec/helpers/application_helper_spec.rb
index c19f636ca..ca38c792c 100644
--- a/spec/helpers/application_helper_spec.rb
+++ b/spec/helpers/application_helper_spec.rb
@@ -28,4 +28,8 @@ RSpec.describe ApplicationHelper, type: :helper do
       expect(helper.local_id?('tag:foreign.tld;objectId=12:objectType=Status')).to be false
     end
   end
+
+  describe '#linkify' do
+    pending
+  end
 end